April Gregory, Portrait of [Your Name], a brand and marketing strategist, owner of Wonder Woman Marketing, and creator of the Signature Offer and We Wrap Station.

Strategy-Led Brand & Marketing for Those Who Refuse to Blend In

Brand Strategy | Destination Marketing | Civic Identity

At Wonder Woman Marketing, we run brands on the Brand Intelligence Model™
our proprietary system that aligns identity, marketing, sales, operations, and tech.

Because when your brand is misaligned, no funnel, ad, or campaign will save you.


Newark Roots. Global Strategy. Place-Based Storytelling.

As a Newark-born strategist with deep roots in the city’s cultural, healthcare, and institutional landscape, my work extends beyond companies and into place-based identity — helping cities, districts, and community organizations translate their essence into strategy, story, and experience.

I’ve built campaigns across Newark hospitals, community organizations, and cultural institutions — and I continue to develop local talent pipelines through Rutgers, Berkeley College, and Newark-based creatives.

Destination Branding & Place-Based Identity

Cities, districts, and communities are brands — and when the brand is fragmented, misunderstood, or outdated, it affects tourism, investment, perception, and pride.

Wonder Woman Marketing specializes in place-based identity, helping municipalities, alliances, DMOs, and cultural districts translate their history, culture, and character into a cohesive story that moves people.

We bring a strategic, research-driven, community-centered approach to:

  • Civic identity systems

  • Cultural + tourism brand development

  • Destination storytelling + narrative frameworks

  • Visitor experience mapping

  • Institutional Identity Systems (Schools, Universities, Hospitals)

  • Website + digital experience design

  • Multi-stakeholder engagement

  • Creative asset libraries + partner toolkits

  • World Cup, major event, and cultural activation campaigns

Rooted in Newark and powered by a multi-sector background across healthcare, culture, education, corporate, and community work, we build brands that residents, visitors, partners, and investors can see themselves in.

This isn’t tourism alone.
It’s identity, strategy, and community story stewardship.

The Brand Intelligence Model™

Most marketing fails because it’s tactics without truth.
Our Model fixes that. We measure:

  • Identity & Energy (your brand’s story, purpose, tone, frequency).

  • Marketing (where you show up, how consistent, how resonant).

  • Sales (offers, pricing, conversion flow).

  • Operations (delivery, onboarding, fulfillment).

  • Technology (is your backend helping or hurting growth?).

It’s the only diagnostic that connects who you are with how you sell.

start here

A Real Brand & Marketing Scan™

Your clarity, positioning, and roadmap in one session.

  • 90-minute private diagnostic.

  • Proprietary heatmaps + scorecards.

  • 20+ page Brand Clarity Brief + 90-day action roadmap.

  • $1,000 (applied to next step if you move forward).
    → Book Your Scan Now

Different Problems. Different Entry Points.
One Model.

Every brand challenge traces back to the same core — identity, alignment, and execution. That’s why every service we offer is powered by the Brand Intelligence Model™.

Whether you need a quick reset, a 90-day plan, a proof-of-concept campaign, or a full transformation, there’s a path for you. Each option starts where you are and takes you forward with clarity, alignment, and results.

Every offer is powered by the Brand Intelligence Model™.

Strategy Intensive ($2,500)
→ Run your next 90 days with precision.
Custom roadmap for campaigns, content, and launches.

Marketing Field Test ($1,500–$4,500)
→ Prove what works before you scale what doesn’t.
Small-scale campaigns, tracked and analyzed.

YOUniversity (Signature $7,500 / Premium $20K)
→ Turn your identity into a system that scales.
12-week flagship program + 12 months support. Premium tier includes private 1:1 access.

Content Labs & Retreats ($1K–$2.5K)
→ Walk away with strategy and assets done.
Seasonal live creation + community.

Fractional CMO / Agency Services (Custom)
→ A marketing department that actually works.
Leadership + execution for scaling businesses.

City, DMO & Institutional Branding (Custom)

→ Civic identity, destination storytelling, stakeholder engagement, and integrated marketing for cities, districts, and cultural hubs.

Licensing Program ($5K–$20K/yr)
→ Sell more, charge more, stand out.
License the Brand Intelligence Model™ and run it with your own clients.

April Gregory explaining VIP Marketing Strategy Day on a whiteboard.

Strategic clarity to deeply uncover what’s blocking visibility, misaligning your brand, or keeping your marketing from converting.
No proposals. No fluff. Just clarity and direction.

Real Life

  • $63,000 in revenue from a single thought-leader campaign

  • 100+ campaigns launched with more than $7M in client revenue generated

  • Times Square billboard feature + industry recognition

  • Brand, content, and campaign development for healthcare systems, educational institutions, and multi-location organizations

  • Scaled an e-commerce brand to multi-million-dollar revenue through identity, content, and performance marketing

  • Designed and led brand experience activations across events, conferences, and large-scale community audiences

  • Built content libraries driving year-round engagement (photo, video, narrative, and short-form reels)

  • Led cross-functional marketing and creative teams across digital, community, and experiential campaigns

  •  

As Seen In/Certifications

  • AdWeek NYC — Most Influential Attendee

  • Times Square Billboard Feature

  • DigitalMarketer Certifications (Content, Email, Acquisition, Data)

  • Funnel Gorgeous Certified Triple Threat Marketer

  • Featured in Women’s Leadership, Entrepreneurship, and Personal Branding events

  • Guest instructor + workshop host for universities, nonprofits, and community organizations

  • Known for the Brand Intelligence Model™ — a proprietary diagnostic used across corporate, consulting, and civic environments

TESTIMONIALS

Hi! My name is Candice Folden. I am a therapist, coach, and healer. However, branding is not my zone of genius, but it’s definitely April’s! I knew I needed an online presence in this day and age, yet I just didn't know where to start.

April walked me through the branding process step by step and patiently answered any questions I had. Moreover, she took the time to get to know not only my work but also me as a person. When it came time to redo my website, April was the obvious choice.

My custom-branded website is not only beautiful to look at, but it truly reflects who I am as a person and a therapist. Because I have April on my team, I can focus on doing my work in the world, knowing that all the behind-the-scenes details are handled by a true professional.

Don't think twice before you snap April up and make her part of your team, too—she's so worth it!
Founder of Solstice Counseling and Consulting, PLLC
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WORKING HOURS

Monday - Friday
9:00am - 6:30pm
Saturday - Sunday - closed

© 2024 AG Marketing & Consulting Group, LLC dba Wonder Woman Marketing

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