For lots of online businesses, a common pitfall is the allure of automated funnels as a universal solution. I keep consulting with people who were sold a funnel when they didn’t need it, yet.
Many entrepreneurs, fueled by the desire for swift success, invest substantial sums in funnel creation without assessing their business’s readiness.
Consider the case of a determined entrepreneur who, eager to accelerate her business, invested a staggering $18,000 in a sophisticated funnel. The promise of the funnel was that you set it up one time and your clients come in on autopilot. However, the fundamental challenge was that her business foundation lacked the necessary validation and clarity. So of course, the funnel didn’t work for her. Why? Because her signature offer wasn’t solid nor was it irresistable.
She was a brand new coach (had been an employee for 20+ years). She was a tad bit too early for a funnel.
You must start by dissecting your business’s current state, aspirations, and market positioning, and then align your next steps with the vision of where you want to be.
It’s temping to want to jump 500 feet ahead and there’s nothing wrong with that. You just need to know what needs to happen to do that.
Instead of blindly investing in tools like a funnel, the Roadmap Intensive helps you identify where you are, where you want to go, and what you really need in order to get there. It’s about validating, defining, and ensuring that your marketing efforts align with your business’s growth stage.
Just as you wouldn’t take an airplane for a journey a few towns over, the Roadmap Intensive helps you avoid unnecessary expenditures on tools and strategies that may not align with your current business needs. It’s about making informed decisions tailored to your unique business.
Doing the rights things, at the right time for the where you are and the destination you’re trying to reach is the priority.
Pain Points Whether you’re No-name Brand Nancy, an experienced Yvette coach, or transitioning Tracey, the struggle for visibility is real. Lack of recognition despite significant expertise is a challenge faced by many.
Key Features and Benefits: Tailored Content Creation, Signature Offer Launch, and Strategic Marketing Planning”
“Empower your brand with expert guidance, launch standout services, and craft a strategic marketing plan that aligns with your unique expertise.
Success Stories: Whether you’re No-name Brand Nancy, an experienced Yvette coach, or transitioning Tracey, the struggle for visibility is real. Lack of recognition despite significant expertise is a challenge faced by many.
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