Roadmap Intensive



Wherever you’re going, you need a roadmap.

Get There: A Direct Route to Leads, Growth, and Recognition

There is a more direct route to your destination but the current marketing chaos, where various strategies and platforms compete for attention, would have you believe differently. If you’re anything like me (working as the expert and leader of your company), you need a structured, focused approach to lead generation, business growth, and brand recognition.
You need clear guidance created specifically for you so that you know precisely which way to go, especially with so many roads you can take.
Wasting money, time and energy that you can’t get back.
You might be thinking that the problem is the lack of time, resources, or a flashy marketing campaign. The real problem, however, might be the absence of a clear brand strategy tailored to your unique strengths and the failure to communicate your expertise effectively.
Or, you might be blindly following the strategy of your competitor without even knowing why they do it that way.
Or, you keep buying course after course but they all tell you to do different things 🙄 and so you get going back and forth (or you give up altogether).

After this, you'll know exactly (down to the details, checklists and steps) what you need to do to reach your destination

There are so many directions being thrown around...

That's why I created the Roadmap Intensive

Do you really need a funnel right now?

For lots of online businesses, a common pitfall is the allure of automated funnels as a universal solution. I keep consulting with people who were sold a funnel when they didn’t need it, yet. 

Many entrepreneurs, fueled by the desire for swift success, invest substantial sums in funnel creation without assessing their business’s readiness.

The idea of a funnel sounds great but is it time?

It Costs her $18,000

Consider the case of a determined entrepreneur who, eager to accelerate her business, invested a staggering $18,000 in a sophisticated funnel.  The promise of the funnel was that you set it up one time and your clients come in on autopilot.   However, the fundamental challenge was that her business foundation lacked the necessary validation and clarity.  So of course, the funnel didn’t work for her.  Why?  Because her signature offer wasn’t solid nor was it irresistable.  

Assessing where you are

She was a brand new coach (had been an employee for 20+ years).  She was a tad bit too early for a funnel.

You must start by dissecting your business’s current state, aspirations, and market positioning,  and then align your next steps with the vision of where you want to be.

It’s temping to want to jump 500 feet ahead and there’s nothing wrong with that.  You just need to know what needs to happen to do that.

Navigating the Right Path

Instead of blindly investing in tools like a funnel, the Roadmap Intensive helps you identify where you are, where you want to go, and what you really need in order to get there. It’s about validating, defining, and ensuring that your marketing efforts align with your business’s growth stage.

Strategic Investment

Rather than a one-size-fits-all approach, the Roadmap Intensive empowers you to strategically invest your resources where they matter most. It’s a personalized guide, ensuring you focus on the foundational elements crucial for sustainable success.

Don't Board the Wrong Flight

Just as you wouldn’t take an airplane for a journey a few towns over, the Roadmap Intensive helps you avoid unnecessary expenditures on tools and strategies that may not align with your current business needs. It’s about making informed decisions tailored to your unique business.

Choose the Roadmap Intensive:Your Strategic GPS to Success!

Let’s chart the course towards a more straight forward route for you!

Doing the rights things, at the right time for the where you are and the destination you’re trying to reach is the priority.

After this, you'll know exactly (down to the details, checklists and steps) what you need to do to reach your destination.

Together we'll get into it

Making sure we cover these key areas:

Brand Position

Strategy

Money & Sales

Team

Execution Plan

as it relates to your brand, marketing, the framework & service offerings you deliver.  Because having the right direction for the destination is mandatory.  To get new, different and desirable results, you need to be executing new, different and strategy designed for you, your skills and where you want to go.

  • Helps business owners clearly define where they want to go with their brand and services.
  • Guides them through the process of creating, clarifying, or revamping their service offerings.
  • Assists in developing a strategic plan that aligns with their unique expertise and vision.
  • Provides a budgeting framework to manage resources effectively in the pursuit of their goals.
  • Enables individuals to tailor their roadmap based on their current budget, allowing for flexibility.
  • Breaks down the journey into manageable steps, accommodating different timelines and stages of professional development.

From Chaos to Crystal Clear Ready-to-Execute Strategy is what you get with the Roadmap Intensive.

How does the Roadmap Intensive work?

  • Evaluation: You’ll complete a comprehensive assessment right off the bat.
  • Offer Quiz: LIVE with me, you will engage with a specialized quiz to understand the most suitable offers for your brand right now (and next).
  • Offer Validation: Identify and validate the most effective offers for your current stage, ensuring alignment with market demand and customer preferences.
  • Strategic Marketing Points: Collaboratively develop strategic marketing points of execution that aligns with your unique expertise, marketing style, and industry trends.
  • Customized Roadmap Creation: Based on the pre-work assessment, the LIVE session and research, a personalized roadmap is crafted, outlining specific actions, marketing collateral, and tech requirements tailored to your unique needs.
    • You will receive a detailed delivery document that encompasses the customized roadmap, offers validation insights, and strategic marketing points for implementation.
    • Details of the direction, clarity, strategy, money sales and execution plan

    • Recording and transcript of the Intensive will be sent to you.

  • Mindset and Energy Alignment Assessment:  Custom guidance designed based on your energetic patterns for cultivating the right mindset and energetic outputs for the successful navigation and execution of this roadmap.
  • To give you feedback, clarification or course correction after implementation
  • Post-Intensive Support: 30 Days of Email Q&A.   As part of our commitment to your success, you’ll gain exclusive access to 30 days of personalized Email Q&A support directly tied to your Roadmap Intensive.

Direction

Strategy

Money & Sales

Execution Plan

We create a WIN WIN with the following:

Testimonials

Meet Your Brand & Marketing Strategist-->APRIL GREGORY

When I began my journey as a marketing consultant, my role was simple yet profound – to dissect the intricacies of a business, school, or marketing department, uncover the challenges, and map out the path to their desired goals.

It was an adventure, a journey of investigation that brought clarity and revelation. What I cherished most was the freedom it offered – no pre-packaged solutions, no cookie-cutter approaches. Each case was unique, demanding a bespoke plan crafted with precision.

However, two significant realizations shaped the trajectory of my life as a consultant.

When the approach worked, it worked wonders, catapulting businesses to amazing results. To date, I’ve counted over $30 million dollars yielded from my efforts. 

Yet, in instances where it faced challenges, I recognized a recurring pattern – when clients hired professionals to execute, they’d come back with misaligned outcomes between the the plan and the services delivered by the other professional.

This realization prompted a significant shift in my approach. While I hadn’t begun offering a done-for-you service at that point, the awareness of this gap fueled my determination to provide a more comprehensive solution. This led to the evolution of my agency, focused on guiding clients not just in planning but in the entire journey toward successful execution.

Whether you opt to leverage this roadmap with your in-house team, rely on a dedicated project team, or possess the skills to execute independently, we stand ready.

Our capability extends beyond planning; having executed hundreds of successful marketing campaigns over the years, we bring practical insights to the table. We understand the nuances, foresee potential pitfalls, and make real-time adjustments to ensure the plan isn’t just a theoretical concept but a practical and executable guide for achieving your goals.

Education is one of my core values. Here are just a few of the certifications and credentials to keep up-to-date on the latest in marketing, leadership, energy management so that you don't have to.

Let's Talk

About your project.

WORKING HOURS

Monday - Friday 9:00am - 6:30pm Saturday - Sunday - closed

1200 Morris Tpk, Suite 3005
Short Hills, NJ  07078

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